Discount Real Estate Brokers

Full-Service. Affordable. Local. Professional.

Helping home sellers save money nationwide.

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$65M+

Saved for Clients

4.9

Average Review

1000+

5⭐ Reviews

10K+

Homes Sold

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Get Started with 1 Percent Lists

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Full-Service for 1%

We will list your home for sale for just 1% seller commission. There are no hidden fees. Sell your home quicker and keep more of your equity.

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Homeowner Focus

Our agents operate as a cohesive team, ensuring that your best interests—your property, your timeline, and your objectives—are the driving force behind every decision we make.

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Nationwide

We have 1 Percent Lists locations across the US. Find a location near you, and start saving thousands of dollars with a full-service realtor today.

1 Percent Lists of South Dakota

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World-Class Marketing with Local Heart

Selling a home in the modern market requires more than just a sign in the yard and a prayer. It requires a sophisticated, digital-first marketing strategy that puts your property in front of the right buyers at the right time. At 1 Percent Lists of South Dakota, we combine our deep-rooted knowledge of local neighborhoods with a high-tech marketing engine that rivals any national firm.

We understand the nuances of the South Dakota market—from the rapid growth in Lincoln and Minnehaha counties to the serene, lifestyle-driven properties of the Black Hills.

Our team doesn’t cut corners; we sharpen them.

When you list with us for 1%, you receive the "full-service" treatment:

  • Professional Photography
  • Expert Staging Consultation
  • High-End Digital Marketing
  • Comprehensive MLS Exposure
  • National Syndication to Zillow, Realtor.com,  Trulia and more

We handle every detail, from the initial contract negotiations to the final signatures at the closing table. Our team lives and works right here in South Dakota, meaning we understand the local economy, the school districts, and the community values that make our state a premier place to live.

We provide the professional polish of a premium real estate agency with a commission structure that actually makes sense in today’s world. Experience the perfect blend of local expertise and modern efficiency.


Sioux Falls's Low Cost Real Estate Broker

Keep Your Equity Where It Belongs—In Your Pocket

 

In South Dakota, we value hard work, integrity, and the realization that every dollar earned should be treated with respect. Whether you are selling a modern ranch in Sioux Falls, a historic home in Deadwood, or a sprawling property near the Black Hills, the traditional real estate model is changing.

For too long, South Dakota homeowners have been tethered to the outdated 6% commission structure. At 1 Percent Lists of South Dakota, we believe you shouldn’t have to sacrifice a massive chunk of your home’s equity just to get professional representation.

Our value proposition is simple but revolutionary: we provide full-service real estate brokerage services for a commission of  just 1%. By leveraging cutting-edge technology and eliminating the bloated overhead of traditional "big box" firms, we pass those savings directly to you.

On a $400,000 home, that can mean saving over $8,000 in commissions. That is money that stays in the pockets of South Dakota families—funds that can be used for your next down payment, a child’s college tuition, or finally taking that dream trip to Custer State Park. We aren’t a "discount" service; we are a high-efficiency, full-service partner dedicated to maximizing your profit while providing the expert guidance you expect from local professionals who know the East River and West River markets intimately.

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What Our Clients Have to Say

Discount Real Estate Brokers

How Does it Work?

a good fit for 1 Percent Lists

In short, to build our low cost real estate brokerage model we opted to leverage technology over antiquated real estate processes and extinct marketing techniques which are widely used by real estate agents.

We are an extremely efficiently run discount real estate brokerage that has successfully cut unnecessary overhead while increasing marketing exposure for our clients.

Through all of these structural improvements to the traditional brokerage model, we are able to offer you complete, full service real estate services for only 1% commission.

1 Percent Lists is Your...Low Cost Real Estate Broker

Frequently Asked Questions

Can you offer advice on preparing to sell my home?

Absolutely! Contact us at (877) 417-3723

Do discount real estate brokers provide all of the same services as traditional agents?

Yes! 1 Percent Lists is a full-service real estate company. Our agents provide complete experience from listing to closing.

Do you offer pricing advice?

Absolutely! We sell more homes than anyone which means we are generally more “in touch” with the market than other agents who don’t list very many homes. Our first step in the process is to do a market analysis of your property to see how it should be priced. If we don’t get you a great price we aren’t saving you money.

Do you work with buyers and sellers?

Absolutely! We work with a lot of buyers and sellers.

How are you profitable if you only charge 1%?

Think of us as a modern technology company that sells real estate. We focus on efficiency at the corporate level and rather than rake in more profit we pass the savings on to you.

How long have you been in business?

Kelly and Grant Clayton own the company and officially opened for business end of year 2015. We began franchising in fall 2020 and as of October 2025 have opened 65 franchises nationwide.

What is the total commission I would pay to sell my home?

Our fee is only 1% for a full service agent from first meeting to closing. The seller may choose to pay a buyer’s agent based on current market conditions and what other homes are offering but it is not required to use our services.

Read our full article on How Real Estate Commissions Work:

Where do you operate currently?

We are a national real estate brokerage franchise expanding into new markets continually. Visit our Franchise Locations page to see if we are in your market.

Why don’t you charge 3% to list homes like everyone else?

We want to provide value to our clients. If we do a great job and provide a valuable service you will refer us your friends and family. That leads to more profits long term.

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